You’ve probably seen the ads for the app Noom. They claim it’s “not a diet” but Noom is very much immersed in diet culture — and it is very much a diet.
In this episode of Behind the Binge, I’m taking a deep dive into Noom, some of the “science” behind it, and the 2 apps they have now; for weight loss and anxiety…
So why am I talking about diets and weight loss apps? One of the main reasons I want to dive into this was I received an ad from Noom claiming to help me overcome my anxiety in just 16 weeks….um WHAT?!
So, I went undercover to find out the real truth and I’m sharing that with you!
Listen in to learn more:
- Noom’s weight loss app and some of the misinformation about their claims. [7:03]
- Who founded Noom? (not psychologists like they claim) [18:07]
- Look at the science and research behind their “long term studies” [18:53]
- How Noom really feels about FAST weight loss. [23:01]
- Plus much more information about Noom and their new Noom mood app
Resources
- Noom’s research publications:https://web.noom.com/research/publications/
- Noom’s Longest study/Long study: DOI: 10.1038/srep34563
- Noom’s emotional impact study:https://doi.org/10.3390/ijerph18126600
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Visit my website:https://makainutrition.com/
If you’re ready to heal your relationship with food and your body. you’re in the right place! Join Behind The Binge Academy, my signature group coaching program so you can create a healthful life where you eat without guilt, stress or obsession.
